skippi

Skippi Ice Pops is a pioneering brand in India’s frozen treats sector, known for introducing the country’s first line of naturally flavoured, hygienically packaged ice popsicles. Founded in 2020 by husband-wife duo Ravi and Anuja Kabra under the parent company Kabraland Foods Pvt. Ltd., Skippi aims to revive the nostalgic experience of childhood ice pops while ensuring safety, health, and sustainability.

The idea for Skippi was born when the founders, after returning to India from Australia, realised the lack of clean, safe, and quality ice pops in the Indian market. They set out to create a product that was not only fun and colourful but also free from harmful chemicals, preservatives, and artificial flavours. Skippi pops are made with 100% RO water and natural fruit flavours, and they do not require refrigeration during storage, making them ideal for diverse Indian climates.

Skippi gained widespread public recognition after a notable appearance on Shark Tank India in 2021, where it became the first brand to secure an all-shark deal, with investments from all five panellists. This propelled the brand to national fame and expanded its distribution network across India and internationally.

Today, Skippi offers a wide array of flavours, including Raspberry, Orange, Cola, Mango Twist, Bubblegum, and Lemon, appealing to both children and adults. The brand has positioned itself as a healthier, safer, and more fun alternative in the frozen treats category, focusing on sustainability, innovation, and consumer delight.